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Here's How Instacart Just Made it Easier for You to Lose Weight

Shop smarter and eat healthier.

Are you trying to lose weight? Learning hacks to make healthy eating easier can be the ultimate game-changer. This week, Instacart launched Smart Shop, which uses cutting-edge generative AI to help make your grocery shopping experience more intuitive in making better and healthier choices. Here's how to use the app to help you lose weight or achieve any other dietary and health goals.

​The Smart Shop Experience Allows You to Modify Dietary Preferences

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You can modify and customize shopping preferences as part of the Smart Shop experience. There are 14 unique dietary preferences to choose from – including gluten-free, high protein, high fiber, lactose-free, low calorie, low carb, low sodium, low sugar, low fat, organic, pescatarian, preservative-free, vegan, and vegetarian.

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​As You Shop, Smart Shop Evolves and Adjusts Digital Aisles

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As you shop, Smart Shop evolves to understand your shopping in real time, and will adjust digital aisles to prioritize the most relevant products. Based on inferred preferences, it might also generate questions for you, like, "Show more low-carb options?"

​It Makes Shopping for Healthy Food Easier

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The company launched the technology to coincide with National Nutrition Month. "At Instacart, we want to turn the ordinary task of grocery shopping into a delightful, personalized shopping experience that takes the mental load out of finding the exact items that meet your preferences," Daniel Danker, Chief Product Officer at Instacart, said in a press release.

​You Can Achieve Your Health Goals with Less Effort

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"By combining our new Smart Shop technology, Health Tags and Inspiration Pages, we're not just improving online grocery shopping – we're reimagining it, making it seamless to go from intention to action. By customizing your shopping journey to match your personal health goals or fit your dietary restrictions, we can unlock possibilities that weren't even on the table before."

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​Your Shopping Experience Will Be Personalized

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"Instacart is making it easier for people to shop for nutritious foods that support their health goals and lifestyle. With Smart Shop technology and Health Tags, we're giving consumers the power to personalize their experience, with tools to filter and discover the best options for their unique preferences," said Sarah Mastrorocco, Vice President and General Manager of Instacart Health.

​It's Part of a Collaboration with the American Diabetes Association

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"Our collaboration with the American Diabetes Association takes this a step further by turning expert nutrition advice into easy, shoppable solutions through our Inspiration Pages. Whether you're managing a chronic condition like diabetes or simply looking to make more informed food choices, we're here to help make grocery shopping simpler and more personalized." And if you enjoyed this article, don't miss these 8 High-Protein Foods with Nearly Zero Calories That Melt Fat.

Leah Groth
Leah Groth is a writer for Eat This, Not That! Read more
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